Download the audio podcast (MP3).

Catharine Fennell, President, Market Yourself Smarter chats with
Barry Libert, Co-CEO Mzinga; Co-Author, We Are Smarter Than Me about The Power of We.

You co-wrote this terrific book, We Are Smarter Than Me, about community which was the #6 Editors Choice on Amazon's 2007 Best Business Book list. In this book you talk about unleashing the power of crowds in your business. What does this mean and how does community benefit businesses?

Harness the wisdom, intellect and passion of external and internal communities to help you improve your company, its products, services and its processes.

What advice do you give Employers looking to adopt community best practices?

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Get Community Working for You in the Workplace.
What employees can do to build community...

No man is an island. As human beings in this technological era we have an even more heightened need to feel connected to people. It is this very need that drives us to build and maintain communities. In the workplace, where we spend one third of our lives, a strong, supportive community translates into employees that are happy, healthy and productive.

For practical tips on how to build community in your workplace, read more.

Cisco Canada, recipient of the 2007 Walk the Talk “Most Family Friendly” award, shares with us one way in which they harness the power of social communication technology internally.
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Career Planning Workshop, Toronto,
Featuring Dr. Barbara Moses, Career Guru,
Bestselling Author and Speaker
Monday, February 11, 2008
Learn more.